It's time to deck the halls with the Pura Vida Favorites Ornament! It includes 5 original string styles that pair together to create a beautifully ...

A fun, wave hair claw. Great for gripping even fine hair! Approx 3.5"

We could only choose three of our skin care products to throw in this handy little zip up bag. So, we went with these guys. WHAT'S INSIDE? Daily...

It's just soap…but on a rope. Hang onto your soap. After lathering up, sling the rope over your shoulder or wrap around your wrist while you was...

Whether you’re on actual island time or just astral projecting yourself onto the beach for some good ‘ol fashioned escapism, The Aloha is the que...

Our lightweight, non-greasy SPF 50 Sunscreen Oil hydrates our skin while also helping protect against harmful UV rays. Our SPF 50 Sunscreen Oil is ...

Smells Like Summer®️ and helps eliminate car stank—including but not limited to decaying burritos, wet bikinis, dog breath, grandmas' perfume, petr...

Just let it all soak in. This concentrated hair conditioning mask is made to nourish dry, damaged, and over-processed hair—leaving our locks softer...

This indoor grow kit features a terracotta vessel with a glazed interior outfitted with a nested coconut net pot that provides drainage and can be ...

Rub the belly of our Lucky Bum vinyl ape for "sunny days and hollow waves." Hang him from your rear view mirror, beach bag, or anywhere as a remind...

The Beach Please! Roll on surf wax perfume is here! This fragrance will have you smelling like sweet coconut surf wax all day and night! Everyone ...

Burn Time: 30-35 Hours Original Coconut Surf Wax Scent Made in the USA

Bring the iconic surf wax scent with you anywhere you go! Hang one of these wave air fresheners in your car, closet or anywhere you want to have tr...

These moisturizing and hydrating little beauties have a soothing blend of Coconut Oil and Aloe Vera that make our kissers super smooth and really h...

THE SCENTS   APRES SEA : fresh coconut, sea mist, and sun-kissed citrus CABANA : white tea, salt, and green floral CORAL : island orchid and amber ...

This smooth SPF 30 sunscreen lip balm with added Aloe and Vitamin E will protect and moisturize your kisser all day long... just try not to lick it...

An SPF and lip tint in subtle and natural tones. Quick tip...careful when you twist up the lip balm.  They're super moisturizing: great for your l...